5 reasons to make a promotional video for the web

  1. More cost effective than TV advertising
  2. Engage your target audience more effectively
  3. Stand out from your competitors
  4. Higher audience retention
  5. Sell your products/services in glorious high definition

Promotional Videos

In this digital age that we live in it is rare to find a business that doesn't have an online presence of some sort. If you want to stand out from the crowd, a creative and engaging promotional video should be an essential feature of your home page. Show off your premises, products and of course your people in a high quality, engaging promo where moving pictures paint more than a thousand words!

Short and sweet is often the best approach and the ideal running time is between 1m 30s and 2 minutes, but should definitely be no longer than 3 minutes. You should be able to get across the key information about your business in this time, but If you have a lot to say then perhaps a series of shorter videos would be a more suitable option for you.

Below is an example of a promo I produced for FSL Aerospace, based in West London.

To find out more about how I could help you produce an affordable, quality promo for your business get in touch today.